Ridwan Sanusi - Interaction Designer

Working as an experience designer at Amazon. This is a daily journal including notes and quotes from recent readings.

October 26, 2020

The Making of an Organization-Changing UX Strategy

Smart design leaders realize decision makers already know how to make strategic business decisions. Instead of forcing them to understand design, UX design leaders need to learn how the organization’s business leaders think about strategy. They need to talk about their UX strategy in terms of how the decision makers already think. The language of a UX strategy needs to be the language of business strategy.”

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