November 23, 2019
[The career path of the new Head of Design at Intercom: Jasmine Friedl]
“I tend to approach every problem in the same way, doesn’t matter if it’s a design project or a staffing challenge or a strategy attempt. I always make sure we have a defined problem (what are we trying to solve), determine if it’s an actual problem (how do we know this is a problem), uncover the landscape (how has this been solved before), determine scope and implications (when do we need results by and what are the consequences of time and resources), define metrics (how will we know if we’re successful), and so on.
I’m skipping over a lot here, but it’s essentially applying a development and design process to anything. I’m a firm believer that new and innovative solutions or approaches don’t come from thin air, but rather are cultivated from thorough understanding and exploration.”
November 23, 2019 at 07:56AM